Even though we live in a digital world, newsletters are still an important way to reach customers and reach business goals. There are many newsletter systems to choose from, and picking the right one can have a big effect on your success. Each platform has its features to meet different needs, ranging from all-in-one solutions like Beehiiv to easy-to-use ones like Moosend. This article will talk about the nine best newsletter platforms, including their main features, price, and user reviews. This will help you choose the platform that best fits your email marketing goals.
Overview of the best email newsletter software
Email Marketing Platforms Comparison
Platform
Key Benefits
Pricing
Pros
Cons
Reviews
Beehiiv
All-in-one platform for newsletters, strong editing tools, no coding required
The Early Morning Brew team made Beehiiv, a newsletter platform that gives artists unmatched tools for growth. From publishing to scaling and making money, Beehiiv has an answer for everything. You don't need to know how to code or do complicated integrations. With its powerful editing and design tools, creators can quickly start media brands that become famous. Testimonials, like the one from Shaan Puri, the founder of Milk Road, show that Beehiiv works, allowing for fast user growth and acquisition success within a year. Beehive: where new ideas meet real results.
Key Benefits
All-in-one platform: Beehiiv has everything you need for a successful newsletter, from posting to scaling and making money, so you don't have to use a bunch of different tools or integrations.
Strong tools for changing and designing: Enjoy the most powerful tools for making emails that look great and keep people interested.
Solution without code: Beehiiv lets producers start and run newsletters even if they don't know how to code, which speeds up the process.
Easy to grow quickly: Beehiiv uses the same tools that top newsletters do to make growth and scaling easy, so authors can reach more people more quickly.
Pricing
Launch:
Price: Free
Features: Up to 2,500 subscribers, unlimited sends, web hosting, custom newsletters, campaign analytics, recommendation network, optimized deliverability.
Trial: a 30-day free trial of Scale features, then free forever.
Grow
Price: $42/month (Billed annually)
Features: Up to 10,000 subscribers, custom domains, premium subscriptions, create segments, audience polls, survey forms, multiple team members, API access, exclusive Newsletter Community.
Trial: 30-day free trial of Scale features, then $42/mo.
Scale (Best Value):
Price: $84/month (Billed annually)
Features: Up to 100,000 subscribers, advanced web builder, ad network, publish to segments, referral program, automations, boosts, 3D analytics, Beehiiv AI, A/B testing, priority support.
Pros
Free to start sending newsletters and easy to set up: Beehiiv has a simple setup process that lets users start sending newsletters right away for free.
Clean and up-to-date user analytics: Beehiiv's easy-to-use data dashboard gives you useful information about how subscribers behave and interact with your content, which helps you make smart decisions.
A lot of options for how emails look: Feel free to change the look of your emails to fit your brand and get your audience's attention.
Cons
Problems with combining Webflow and Beehiiv: Users may run into problems when they try to combine Webflow and Beehiiv, which could make website design and functions less flexible.
Trouble adding custom fonts: Beehiiv might have trouble adding custom fonts to email designs, which could make it harder to be creative with how you change the fonts.
Moosend provides a modern and easy-to-use email marketing and automation service that easily increases sales. Users can send beautiful emails that interest subscribers and get them to buy with personalized content, templates that can be changed, and automated marketing journeys. With the new platform, you can make beautiful landing pages and email signup forms without knowing how to code. You can also make campaigns in minutes. Because Moosend works so well with many other apps, it's easy to automate workflows and improve the customer experience without knowing how to code.
Key Benefits
Simplified email marketing and automation: Moosend gives you an easy-to-use tool for making and sending effective email marketing campaigns and marketing messages automatically to increase sales.
Content tailored to you: Customize emails for each user to get them more involved and boost conversion rates.
Templates that can be fully changed: You don't need to know how to code to make emails that look good and match your brand.
Automated marketing journeys: Set up processes that act as triggers for customer actions. This will save you time and make sales happen automatically.
Pricing
Free Trial
Duration: 30 days
What's Included:
Up to 1,000 Subscribers
Unlimited Emails
1x Automation Workflow
1x Landing Page / 1x Form
Transactional Emails
SMTP Server
Payment Options: Monthly or Annual
Price: Free (No Credit Card Required)
Pro Plan
Subscribers: 0 - 500
Price: $9 per month
What's Included:
Unlimited Emails
Automation Workflows
Landing Pages / Forms
Transactional Emails
SMTP Server
Account Manager
Enterprise Plan
Price: Get Quote
What's Included:
All Pro features
Account Manager
Custom Reporting
Single Sign-On (SSO) & Security Assertion Markup Language (SAML)
Dedicated IP
Audience Discovery
File Attachments
Pros of Moosend
Easy to Use: Moosend is quick, and simple, and can be changed to fit your needs. It also comes with great help and a full free version.
Deliveries that you can count on: emails are sent on time and look good in receivers' inboxes.
Automation Features: Users like that the platform has automation features and that customer service is friendly.
Cons of Moosend
Limited Mobile Features: It can be hard to work on Moosend while on the go.
Problems with Some Providers: Moosend has problems getting emails delivered with Yahoo!, AOL, and Verizon.
Lack of Clarification on allowed Industries: Some users are unhappy that it's not clear which industries are allowed.
With MailerLite, you can experience the changing power of digital marketing. Our set of tools, such as beautiful landing pages, customizable signup forms, and smooth email marketing automations, can help you get more people to see your business online and make it better. MailerLite wants to help you make more money and grow your business faster. Over 658,529 happy customers trust the service. Start your path to success by looking through our large collection of templates that can be changed, our easy-to-use platforms, and our 24/7 support. Join hands with MailerLite right now to see how your business can grow in the fast-paced world of digital marketing.
Key Benefits
Automated email routines and processes save time and keep people interested.
With simple drag-and-drop editing tools, you can make landing pages that look good and are optimized for results to get leads and make sales.
You can get more subscribers with fully customizable signup forms that are easy to add to your website. This will improve the user experience and increase opt-ins.
You can make extra money and give your audience more value by setting up regular payments for premium content or services.
Pricing
Free Plan
Price: $0
Subscriber Limit: Up to 1,000
Email Limit: 12,000 monthly emails
Users: 1
Support: 24/7 Email & Chat Support for up to 30 days
Growing Business:
Price: $9.00 / month or $108.00 billed yearly
Subscriber Limit: Up to 500
Email Limit: Unlimited monthly emails
Users: 3
Support: 24/7 Email support
Key Features: Drag & drop editor, Email automation builder, Websites, 10 landing pages, Comparative reporting, Signup forms & pop-ups
Advanced:
Price: $18.00 / month or $216.00 billed yearly
Subscriber Limit: Up to 500
Enterprise:
Price: Let's talk
Subscriber Limit: Businesses with over 100K subscribers
Email Limit: Unlimited monthly emails
Users: Unlimited
Support: 24/7 Live chat & email support
All Features in Advanced, plus:
Dedicated success manager
Dedicated IP & deliverability consultation
Onboarding consultation and training
Pros
User-Friendly: Mailerlite is simple to set up and use.
Cost-effective: Has prices that are comparable to other options.
Generous Free Plan: Lots of options to check out.
Excellent Customer Service: Help that is patient and useful.
Worthy of Recommendation: The price is fair for the quality of the goods.
Cons
Language Problems: It doesn't work with some languages, like Polish.
Few Templates: There aren't many landing page templates to choose from.
Technical Issues: Sometimes there are problems with uploading and links.
Account permission: Some users face permission reversals that are hard to understand.
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Key Benefits
AI-powered email marketing: Use cutting-edge technology to send targeted emails that get to the inboxes of your audience.
Save up to 40%: During our Valentine's Day deal, you can save a lot of money on GetResponse plans.
Easy automation: Automate your marketing routines to save time and streamline your processes.
Easy collection of contacts: Signup forms, popups, landing pages, and connections with over 170 platforms make it easy to get in touch with people.
Pricing
$13.24/month: All free tools, plus AI email generator, unlimited newsletters, autoresponders, AI campaign generator (NEW), website and landing pages, signup forms and popups, and marketing automation.
Over the years, it has consistently performed, giving affiliates regular income.
It works well for email newsletters and autoresponders, has a useful funnel tool, and is priced fairly.
It has many services that make it a useful tool for online business.
It is simple, cheap, and great for sending a lot of emails at once. It has an easy-to-use interface and tools that are designed to meet different needs.
Cons
Problems with managing subscriptions, like charges being made without permission and registration without permission, which can cause problems and could cost money.
Customer service that is slow and ineffective can make things even worse.
Emails often end up in the promotions area, which makes them harder to find and could make people less interested in reading them.
Dashboard style that is hard to understand and not very user-friendly, especially when it comes to making emails and using CRM features.
Reviews
Capterra: 4.2/5 stars (+484 reviews)
5. Flodesk
Find out about Flodesk, a great marketing tool known for how well it combines design and usefulness. Flodesk helps your brand stand out in the digital world by giving you customizable email templates, polished sales pages, and faster checkout processes. It's never been easier to grow your audience and keep them interested with its easy-to-use design and insightful data analytics. Sign up for a free sample today to see the difference for yourself. Find out why settling for less won't meet the wants of your audience. Flodesk can help you improve your marketing plan and open up new ways to engage people and be successful online.
Key Benefits
Email designs that can be changed
Smooth graphics for sales pages
Easy to-use payment process
Simple tools that are easy to use
Smart analytics for making choices based on data
Integrated technology for smooth work processes
Pricing
Link in bio: Free
Email Marketing: $35/month (Billed annually, save 1 month)
E-commerce: $24/month (Billed annually, save 1 month)
Pros:
Work that you enjoy: Flodesk makes work feel less like work.
Easy community connection: makes it easy to connect with and resonate with the community.
Easy switch: It's easy to switch from systems like Mailchimp.
Cons:
Slow account review.
Stringent list compliance.
Poor customer service.
Reviews
Capterra: 4.2/5 stars (+86 reviews)
6. Ghost
Ghost is an independent publishing technology that gives professional authors a set of tools they can use to easily create, share, and make money from content. Ghost makes it easier to build a business around interesting content by giving you full control over your website's style and branding, as well as easy-to-use publishing tools and built-in newsletter features.
Key Benefits
Full power over how the website looks and what it says about you
Professional editor that is easy to use and has advanced processes
Support for rich media and dynamic content Built-in newsletter features for easy engagement with audiences Segmented audiences and the ability to send personalized newsletters
Pricing
STARTER
Price: $9 USD per month (Billed yearly)
Membership Limit: 500
Features:
1 staff user
Access to free, official Ghost themes
Standard built-in integrations
CREATOR
Price: $25 USD per month (Billed yearly)
Membership Limit: 1,000
Features:
Everything in Starter
2 staff users
Unlimited custom themes
1,000+ Zapier integrations
Ability to build custom integrations
TEAM
Price: $50 USD per month (Billed yearly)
Membership Limit: 1,000
Features:
Everything in Creator
5 staff users
Priority support
Higher usage limits
BUSINESS
Price: $199 USD per month (Billed yearly)
Membership Limit: 10,000
Features:
Everything in Team
Unlimited staff users
Advanced domain configurations
99.9% uptime SLA
Pros:
World-class Support: Ghost users love how friendly, helpful, and quick the support team is to respond.
Diverse Revenue Streams: Users like being able to make money every month without just counting on ads, which shows how important it is to have more than one way to make money.
Simplicity and Ease of Use: Ghost's editor is praised for being simple but powerful, which makes creating content easy and fun.
Cons:
UEFI Issues: Some users have found problems with UEFI while using Ghost, which can be frustrating.
Few Native Hosting Choices: The native hosting choices are said to be too few and not good enough, especially for beginners, which could stop new users from using the platform.
Complexity of Self-Hosting: Self-hosting Ghost installations may be hard because the technology stack that makes them work is different from other options.
Reviews
Capterra: 4.8/5 stars (+50 reviews)
7. Substack
Welcome to Substack, the subscription network that helps writers and artists work on their own and succeed in the digital world of today. Substack gives you full control over your intellectual property and subscriber payments. It also has built-in marketing help and easy posting features, making it a simple way to share your best work and grow your audience.
Key Benefits
Complete power and ownership of intellectual property
In Substack's network-integrated platform for content creation and delivery, the audience is growing.
Online, email, and app posting at the same time
Financial independence for writers
Pricing
Subscription prices vary, with some writers providing options for both monthly and annual rates.
Typically, these rates range from $5 to $50 per month, contingent on the publication.
Pros:
Being in charge of email lists.
There are no costs upfront until the first membership sale.
Simple publishing and sharing of information.
Flexibility in monetization without sharing income.
Easy storage and delivery of information.
Cons:
Not enough smart email marketing tools.
Not enough help for sales efforts.
Lack of automation for sending focused messages.
Not enough for businesses that sell goods or provide services to grow.
Possible limits on how well sales work and how much money they bring in.
Reviews
G2: 4.5/5 stars (+10 reviews)
8. Convertkit
Find out about ConvertKit, the best marketing hub that helps over 600,000 creators work better and grow their businesses in a way that lasts. With its email, automation, and revenue-generating tools, ConvertKit simplifies your work so you can do what you do best. ConvertKit gives you everything you need to succeed, from landing pages that you can customize to a huge network of makers who can help you grow your audience. You can join the many successful online creators, including best-selling writers and executive coaches, who use ConvertKit to connect with their audience and make money online.
Key Benefits
Tools for growing your audience, like landing pages and sign-up forms that you can customize.
Access to a huge network of artists who can work together and help you reach more people.
Over 600,000 producers trust it and send 2.5 billion emails every month.
Made it easier for coaches and creators to handle their email lists.
Pricing
Free Plan:
Cost: $0/month
Subscriber Limit: Up to 1,000 subscribers
Ideal for New creators building their email list
Features: Free access to basic tools for list building and email marketing
Sign up: Free, no commitment required
Creator Plan:
Cost: $9/month ($108 billed annually)
Subscriber Limit: Up to 300 subscribers
Ideal for Growing creators looking to automate their workflow
Features: Advanced tools for automation and email marketing
Trial: Start a free trial to test out the features
Creator Pro Plan:
Cost: $25/month ($290 billed annually)
Subscriber Limit: Up to 300 subscribers
Ideal for Established creators scaling their business
Features: Premium features for scaling and expanding your business
Trial: Start a free trial to explore the additional benefits
Pros
Visual automation let you make subscriber channels that fit your needs.
Simple setup and easy-to-use layout.
There are a lot of great options for landing pages.
Easy-to-use email sign-up link that can be added to a website.
You can quickly get to data for subscriber list growth.
Cons
Poor customer service, with help that wasn't constant over several days.
Impact that could be bad for business and image.
Technical language and limited features that can't be used without paying can make it hard to learn.
Reviews
Capterra: 4.7/5 stars (+199 reviews)
9. Mailmodo
Take a look at Mailmodo, the next big thing in email marketing. Say goodbye to old ways of doing things and hello to fun, interesting events that keep your audience interested. Mailmodo makes it easy to send beautiful emails without having to hire developers or artists. Let AI run your ads for you and see your ROI go through the roof. Mailmodo gives you the power to grow your business through email like never before. It lets you divide your audience into groups for highly targeted campaigns and create personalized user journeys that make involvement happen automatically. Get in on the action and use your email marketing to its fullest potential right now.
Key Benefits
Advanced audience segmentation for very specific ads
Automated user trips that get people more involved and get them to buy
Modern user interface and easy-to-use processes make email marketing faster and more effective.
Sparkpost delivers, and the open rate is high, at 21% on average.
emails that can be used to get three times more results
Free setup and real-life help at every step of the way
Pricing
Lite:
Ideal for starters with up to 500 contacts
Priced at $39 per month when billed annually
Pro:
A popular choice for growing businesses with up to 500 contacts
Available at $79 per month when billed annually
Max:
Designed for advanced users with up to 500 contacts
Priced at $159 per month when billed annually
Pros:
Mailmodo has great customer service, and they have specialized support to help you set up your account.
I strongly suggest Mailmodo because it is affordable and has a lot of features. I had a great experience with their help team even though I was a free user.
If you want to use AMP emails, Mailmodo is one of the best programs for you. The system is easy to use and can be reached.
In general, I've had a good experience with Mailmodo. The team is very friendly and willing to go the extra mile to make things better for customers.
Cons:
Even though Mailmodo met most of my needs, I expect that some of the connections I need will be added in later versions.
I had problems with emails going to spam, but that didn't happen with Mailchimp. It was also hard to integrate my SMTP.
Adding friends can be annoying at times, especially when the fields for first and last names don't work right.
It's still hard for me to make it possible to send AMP messages, and I don't fully understand how it works.
Reviews
Capterra: 4.6/5 stars (+25 reviews)
What Are Newsletter Platforms
Newsletter platforms make it easier to make, send, and handle newsletters by integrating tools that make work more efficient. To be as successful as possible, it's important to keep up with trends like AMP emails and AI personalization. Take advantage of these changes to make sure that your newsletters reach the right people and have the most impact possible in today's digital world.
How Can Newsletter Platforms Benefit You
Using newsletter tools can help your email marketing work better and get more people to interact with it. The creation of material is made easier by these platforms, which also let you connect with specific people and get information that fits your needs.
Buyers Guide: How We Conducted Our Research
To find the best product, we did a lot of study by doing the things below:
Compared prices by looking at how prices are set up.
Checked out each product's features, paying special attention to the ones that made it stand out.
Found any problems or features that were missing from each product.
Looked into the amount of support offered, such as the community forums, customer service options, and refund policies.
We made sure we had a full evaluation to find the best product for our audience's wants by looking at these factors in a planned way.
Conclusion
The variety of newsletter platforms gives creators, marketers, and businesses a lot of chances to use email marketing successfully. You can find a platform that fits your needs, whether you want advanced software, easy-to-use design tools, or full analytics. You can make an informed choice that fits your needs by carefully looking at the cost, features, and user reviews of each site. In today's fast-paced digital world, if you have the right newsletter tool, you can increase engagement, boost growth, and get the most out of your email marketing.
FAQ
What are the best email newsletter platforms?
The best email newsletter platforms include Mailchimp, Campaign Monitor, AWeber, ConvertKit, and more. These platforms offer a variety of email marketing features, such as advanced email marketing tools, customizable templates, and subscriber management capabilities.
How can I grow my email list?
To grow your email list, consider using lead generation tactics such as offering incentives for subscribing, creating compelling opt-in forms, and promoting your newsletter across your website and social media channels. Additionally, using platforms like Shopify can help you capture email addresses from customers.
What features should I look for in an email marketing platform?
When choosing an email marketing platform, look for features like a drag-and-drop email builder, advanced segmentation capabilities, automation tools, and robust analytics. Consider your business needs and marketing goals to determine which features are essential for your campaigns.
Can I monetize my newsletter?
Yes, you can monetize your newsletter by offering paid subscriptions, sponsored content, affiliate marketing links, or selling products or services directly to your subscribers. Platforms like Mailchimp and ConvertKit offer features to help you monetize your newsletter effectively.
How do I choose the right email newsletter platform for my business?
To choose the right email newsletter platform for your business, consider factors such as your budget, the size of your subscriber list, the level of customization you require, and the specific features you need to achieve your marketing goals. Research different platforms, read reviews, and take advantage of free trials or demos to find the best fit for your needs.
What is the difference between free and paid email newsletter platforms?
Free email newsletter platforms typically offer basic features and may have limitations on the number of emails or subscribers. Paid platforms often provide more advanced features, better support, and higher sending limits. Evaluate your needs and budget to decide which option is best for you.
Can I customize my newsletter?
Yes, most email newsletter platforms offer customization options, including custom templates, branding elements, and content layout. You can personalize your newsletter to reflect your brand identity and tailor it to your audience's preferences.
How can I manage my email campaigns effectively?
To manage your email campaigns effectively, use email marketing software that offers features like scheduling, segmentation, A/B testing, and analytics tracking. Set clear goals for each campaign and monitor performance metrics to optimize your strategy over time.
What are some best practices for creating email campaigns?
Some best practices for creating email campaigns include segmenting your audience, personalizing your content, writing compelling subject lines, and optimizing your emails for mobile devices. Test different elements of your campaigns to learn what resonates best with your subscribers.
How do I start my first email newsletter?
To start your first email newsletter, choose an email marketing platform that fits your needs, collect email addresses from your audience, and create engaging content that provides value to your subscribers. Experiment with different strategies and monitor your results to refine your approach over time.
What are the different types of email campaigns I can send?
There are various types of email campaigns you can send to engage with your subscribers effectively. These include promotional campaigns to drive sales, informational newsletters to provide value and updates, welcome sequences to onboard new subscribers, re-engagement campaigns to win back inactive subscribers, and transactional emails to deliver important information such as order confirmations and shipping notifications.
How do I choose the right email editor for creating my campaigns?
When selecting an email editor, consider factors such as ease of use, flexibility in design, compatibility with your branding guidelines, and the ability to add interactive elements. Look for editors that offer features for creating visually appealing emails without requiring coding skills, ensuring that you can craft professional-looking campaigns that resonate with your audience.
What email services are available for managing my campaigns?
There are numerous email services available for managing your campaigns, ranging from standalone email marketing platforms to integrated marketing automation suites. These services offer a range of features, including subscriber management, email scheduling, A/B testing, analytics, and more. Evaluate your needs and budget to determine which service offers the functionality you require.
Are there additional features available to enhance my email marketing efforts?
Yes, many email marketing platforms offer additional features like advanced segmentation, personalization options, dynamic content, and integrations with other marketing tools. These features can help you create more targeted and effective campaigns, improving engagement and driving better results.
Which platforms on the market have grown in popularity recently?
Several email marketing platforms have grown in popularity recently due to their innovative features, user-friendly interfaces, and effective results. Platforms like ConvertKit, Mailchimp, and Klaviyo have seen increased adoption among businesses of all sizes, making them worth considering for your email marketing needs.
How can I start creating and sending emails from scratch?
To start creating and sending emails from scratch, choose an email marketing platform that offers intuitive tools for designing and sending campaigns. Begin by defining your goals and target audience, then use the platform's features for creating and customizing email templates, adding content and images, and scheduling or sending your campaigns at the optimal time for your subscribers.
Are pricing plans based on specific features, and do they vary based on usage?
Yes, pricing plans for email marketing platforms are often based on specific features and vary based on factors such as the number of subscribers, the volume of emails sent, and additional services or features included. Some platforms offer tiered pricing plans with different levels of functionality, allowing you to choose the plan that best fits your needs and budget.
Choosing the best newsletter software is pivotal for optimizing your email marketing endeavors. Amidst the multitude of options available, it's imperative to assess your requirements thoroughly, considering factors such as pricing based on the features you need, subscriber growth, and your specific marketing needs. Whether you're a burgeoning eCommerce store or a seasoned marketer catering to small businesses, finding the right platform to manage email campaigns effectively is paramount.
Among the 10 best email newsletter tools on the market, it's essential to explore platforms like ConvertKit, Mailchimp, Campaign Monitor, and AWeber, which offer a plethora of features tailored to suit diverse needs. These platforms not only provide robust email editing capabilities and customizable templates but also cater to advanced features like segmentation and automation, ideal for optimizing performance and subscriber growth. Whether you're sending emails to an existing list or crafting new campaigns from scratch, leveraging features like SMS integration, advanced analytics, and options for paid newsletters can greatly enhance your email marketing efforts. Additionally, many platforms offer a free account option to help you get started, ensuring that even small businesses can access the tools needed to manage email effectively.
In conclusion, selecting the right newsletter software that aligns with your marketing goals and offers the necessary features to manage email campaigns efficiently is essential. With platforms offering a variety of features to customize your newsletter, manage subscribers, and drive great email marketing, you can effectively meet your marketing needs and achieve performance and subscriber growth. Whether you're looking to create new campaigns or optimize existing ones, investing time in exploring the features and pricing options of various platforms will ensure that you find the ideal solution to propel your email marketing success.
I'm Ash, a Product designer with an affinity for coffee and design. I've been designing for about 8 years now and had the privilege to work on some great projects. I also love music, food, wine, and a day out.
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